Lateral Thinking to Earn Cash

How many times have you sighed with despair at your bank statement because not enough money is coming in from your main creative job? How many times have you also had little wacky ideas that you have brushed aside as, “silly” or, “too distracting”?

I’m going to suggest you recall these little ideas and put them into perspective - then a little time spent on thinking of things you haven’t thought about before.

The most effective way to do this is with a kind of mind map – this can be fun and most revealing!

Start with a small circle in the centre of a piece of A4 paper. In the centre of this circle write, “Ways to Earn Cash around {my Creative Job}”. Then proceed with adding arms that hold ideas, which then split again into related ideas and so on.

It’s a brain drain first, then the details can be added on further stems.

To find an online resource to further help you with this, try Tony Buzan's site.

Brighten up your page with colours and symbols too :)
To help convince you, I already know of people who do reviews, make key rings, small prints, CD covers, teach, coach, and take photos, to supplement their professional artist’s income. I can also vouch for the unexpected joy and satisfaction that is possible by spending a bit of time away from the easel / computer/ sewing machine / craft table etc. Sometimes we get too close to our work, and this is ideal to make you take a break, but still earn some money.

Let your brain run away with you and get creative with new ideas. When you have written it down, get researching on the net for what you might need. For example, you may be surprised to know that you can make 100 fridge magnets for £39 (sterling). Selling them at £2 for example would be a profit of £160. At your exhibition, local craft shop, online shop etc. selling these could quickly earn you extra income. Another much more lucrative example would be giving demonstrations or running workshops – you can earn several hundred pounds a day! We all have skills we should make the most of besides our creative job.

Good luck and I wish you all the best with your ideas.

Above photograph and contents © 2008 Deborah Eileen Burrow

Express Yourself!

This week I draw upon artist Ian Roberts’s wisdom and vision. I can’t put it better than this so I'll use direct quotes. Enjoy his words of truth and encouragement.

In a great book entitled Creative Authenticity, artist Ian Roberts (Ian Roberts website) talks about just jumping in, fears and all, to express ourselves.
"Ultimately, it doesn't matter to the world whether you paint or dance or write," says Roberts. "The world will probably get by without the product of your efforts. But that is not the point. The point is what the inner process of following your creative impulses will do to you. It is clearly about process. Love the work, love the process. Our fascination will pull our attention forward. That, also, will fascinate the viewer."
Roberts explores a number of principles essential for creative authenticity.

• Searching for beauty. Beauty is something that seizes your attention, stops you in your tracks, and silences you. It can be the way light filters through the trees in your backyard or the magnificence of a fifteenth century Italian painting. The subject is irrelevant; it is only a vehicle for your attention, to engage the intensity of your feelings. That intensity is what viewers ultimately respond to.
• Communication. Creativity fundamentally involves expressive power; it is the catching of the "gleams of light" that flash across our mind and forming that vision into something.
• Your home turf. It could be a garden. Or a studio. But you need a creative home base that always stays open for your arrival and bestows on you a readiness to begin your work.
• The Van Gogh syndrome. Don't buy into the myth that creativity is the province of tortured geniuses.
• Your craft, your voice. Practice, practice, practice your craft. It gives you fluency in the creative process and in technique. It's technique that gives life to your creative ideas. Learning your craft opens the channel for your voice to flow.
  
• Showing up. "Nothing determines your creative life more than doing it," says Roberts.
• The dance of avoidance. Starting is always a psychologically messy process, because there are no rules surrounding what you want to do. Setting up a dedicated space for the practice of your craft helps you shift gears directly into your creative process.
• Full-time or part-time. You can't expect to fly consistently at a high level of inspiration.
• Follow something along. If you are going to say something authentic, you need to stick with an idea for a while, an idea that has personal resonance.
• Wagon train and scout. Creativity involves the interplay between where you are and where you see yourself going to keep your expression growing. Always be on the lookout for new paths, and observe how others solve the problems you face.
• Working method. Creativity is in the process, not in the finished results.
• Limits yield intensity. Unrestrained freedom is a myth, and it's not productive.
• Being ready to show. Don't spend your time marketing your creations. If you spend it creating, you are investing your work with the authenticity that will draw others to your efforts...
• You are more than creative enough. The question is not whether you are creative enough but whether you will free yourself to express it.
• Finding poetry in the everyday. Develop the power to see the ordinary as poetic.
• Holding the big picture. Always keep a sense of the whole. That commits you to making the moves that will ultimately represent what you see.